Lyon, Goeteborg and Birmingham sharing the same expo stand for Expo Real 2014 in Muenich


“EXPO REAL 2013, Eingang West” by Alex Schelbert / Messe München GmbH

From 6 to 8 October, the 17th International Trade Fair for Property and Investment, the Expo Real, will be taking place in Muenich. The biggest B2B trade show for property and investment market in Europe offers great opportunity for efficient networking, market orientation and analysis.

For the first time, Lyon, Goeteborg and Birmingham are going to share the same stand, underlining their distinctive positioning as leading cities on the international scale. The relationship between cities is evolving on the real-estate market and what Lyon, Goeteborg and Birmingham have in common is that all three of them remain reliable and safe investment zones. Moreover, the partner cities have similar assets and characteristics allowing them to equally claim the status of leading cities at European level. This equality and community is going to be reflected by a shared 93m2 stand in hall A2 (stand no. 413). The representative community will help to maximise impact, global reach, media coverage and attractiveness to potential investors.